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May 27, 2017

The Home Asset Management Plan Gives You a Construction Marketing System That Your Remodeling Company Can Use To Book Work Years In Advance

Homeowners always have work that needs to be done on their home. Even in a down economy. The Home Asset Management Plan shows professionals how to build and leverage relationships with past clients by offering an annual home inventory. It’s an optimal construction marketing system.


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May 27, 2017

Websites, Email, Social Media Are Just a Few Ways to Generate Low Cost Leads Online for Your Building and Remodeling Business

The Internet is changing the marketing landscape. Print advertising is slowly diminishing as more and more print advertisers migrate to online advertising. To understand how to do this successfully, you need to understand the distinctions of the Internet shopper.


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May 27, 2017

5 Steps to Clear Communication Between Everyone Involved in the Implementation of Residential Building and Remodeling Projects

Clear communication isn’t by accident. It happens when  in project details are shared with everyone. Because of the diverse group of people involved with our projects, we need to make sure that the homeowner, trade contractor, and supplier are all “on the same page”.


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November 18, 2013

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In my last post, I reviewed how opportunity buyers do not look at a remodeling company as a good investment. Why – because every year we start over! We don’t have clients call us back after a major remodel asking to do another one. Most homeowners won’t do more than 1 major remodeling project in their life. If they do, there will often be a 10-year wait until they call back asking about another project.